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Inspectorio

Marketing Manager

Sales & Marketing · Ho Chi Minh City, Vietnam
Department Sales & Marketing
Employment Type Full-Time
Minimum Experience Experienced

ABOUT US

Inspectorio is a cloud-based SaaS solution focused on creating a dynamic and risk-assessment based Quality and Compliance program with the goal of generating more sustainable and transparent supply chains.  Our network is a one-stop-shop platform where all key stakeholders in the production process can connect to execute, monitor, and report on Quality and Compliance activities. Our products provide digitization, automation, transparency and traceability, with a strong focus on advanced analytics & Machine Learning. This enables us to leverage customer data for predictive insights, and dynamic risk-based interventions. 

Founded in the United States of America in 2016, Inspectorio is headquartered in Minneapolis, with R&D labs in Ho Chi Minh City, Vietnam, and Minsk, Belarus in addition to offices in Hangzhou, China. We are the only Vietnam based Techstars alumni company, and we are proud to provide our technology to leading retailers and brands around the globe such as Target, Kohl's, Vera Bradley, G-III, JCPenney, Mango, and many others.

Get to know more about our world-class team and our company values by visiting our careers page at https://www.inspectorio.com/careers/

 

JOB SUMMARY

We are looking for a Marketing Manager with hands-on experience in inbound-marketing, content marketing, digital marketing, SEO and social media marketing who has demonstrated experience in executing a B2B marketing strategy and is looking to take their skills to the next level.  The Marketing Manager will operate in our office in Ho Chi Minh, Vietnam.

 

RESPONSIBILITIES

 

  • Create, manage, and execute multi-channel marketing campaigns leveraging SEO, social media, inbound marketing, email campaigns, and events to grow customer acquisition.
  • Produce high-quality articles, whitepapers, blog posts, press releases, email marketing messages, case studies, presentation content, survey reports, newsletters, social media content, and other defined content marketing material.
  • Build and manage a rich content/editorial calendar that attracts a qualified audience.
  • Contribute to and manage the execution of the marketing strategy following a strong KPI’s driven management style and metrics-driven decision-making
  • Gather and analyze consumer behavior data (e.g. web traffic and rankings)
  • Coordinate with the marketing design and multimedia team to generate cohesive digital and print advertising materials
  • Contribute to collaborative efforts and organize promotional events and tradeshows
  • Develop a strong understanding of products and B2B supply chain industry.
  • Maintain up-to-date knowledge of the industry’s best practices, strategies, and offerings in relation to marketing.
  • Keep current with inbound marketing and sales strategies, best practices, and associated resources

 

REQUIREMENTS

 

  • BS/BA in Marketing or relevant field
  • 3-5 years of professional Marketing experience in a similar role
  • Strong working knowledge of the marketing industry, including digital tools and techniques
  • Significant experience with SEO/SEM campaigns
  • Experience managing paid LinkedIn campaigns
  • Experience with CRM Management, HubSpot in specific
  • Excellent technical skills, including Microsoft Office Suite, Google Analytics, Google AdWords, Wordpress, and others
  • Strong understanding of B2B Content Marketing and Inbound Marketing Principles
  • HTML/CSS, Adobe Creative Suite hands-on experience is an advantage

 

COMPETENCIES

 

  • Exceptional communication, writing and presentation skills
  • Proven copywriting skills in English, both digital and print
  • Proven experience in Event Management
  • Must be results-driven and detail-oriented
  • Ability to thrive in a fast-paced, deadline-driven team environment with shifting priorities

 

Why it would be awesome to work with us

BE HEALTHY

We recognize that our employees are the key to our success. Healthier employees are happier employees who perform well! We not only provide health insurance benefits, but we also get out of the office for fun activities like weekly soccer games.

HAVE FUN

Having fun makes work much more enjoyable. We host company foosball tournaments and events to make sure our employees feel the love. Events may vary by office location, but the sentiment is the same: Fun matters.

COMMITMENT

When you join Inspectorio, you join a team. You have our leadership’s commitment to treat all team members with respect. All our team members commit to performing the best for each other, and our customers.

Thank You

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  • Location
    Ho Chi Minh City, Vietnam
  • Department
    Sales & Marketing
  • Employment Type
    Full-Time
  • Minimum Experience
    Experienced